The Herenco way is simple, straight and clear. We manifest it in a forest-green bag that symbolises the freedom to act outside the box to find our own unique forms of expression. The stones are our foundation and the answer to why we exist.
Since 1865 our mission has been to create profitability and through that, to create VALUE for our customers, employees and society. The pieces of wood represent our fuel and the ENERGY that will take us forward. These driving forces enable us to be leading in our markets. The pinecones are our DNA and describe how we should act in our leadership and employee-ship: Warm heart, clean hands and a cool head.
The cornerstones are our foundation and the reason for our existence. Since 1865, our mission has been to create profitability in order to be able to create value for our customers, employees and communities.
Community – Customer focus – Employees – Profitability
The bits of wood in the “Green Bag” symbolise our fuel and the energy that propels us forward. It is our energy that allows us to be leaders on our markets!
Innovation – Personal commitment – Long-term approach – Courage
The pinecones in the “Green Bag” describe how we should act in our leadership and employeeship, which helps us in our everyday work towards our shared vision.
Warm heart – Clean hands – Cool head